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28/06/2022 Hà Nội

Senior Product Marketing/Growth Executive

Tuyển dụng

What we build together

Learn more about our product story: https://vuiapp.vn/ung-dung-vui 

 

Here’s your mission

Every product launch is a mile mark! But before that, you are the voice of the customer within our team. You define what users need (even before they know it) and you help us make every launch goes down a storm for both Nano team and our users.

 

Here’s what you will do day-to-day

  • R&D:

    • Research on market, customer needs and customer behavior for insights and ideas to improve existing products and develop new ones.

    • Collaborate with Product team and Development team in the process of developing new products/new features.

  • Plan and manage product launch campaigns:

    • Define product positioning and marketing key message to roll out new product/new feature.

    • Conduct feedback sessions to gather input from internal members.

    • Run product release training for sales team (BD team).

    • Keep track on key metrics and collect customer feedbacks to improve product features and marketing messages.

  • Develop new strategies and tactics to increase app engagement and user retention:

    • In charge of developing new in-app activities to engage more users and boost MAU

    • Keep track and report key metrics of users in-app activities

    • Maintain brand consistency across in-app experience: tone of voice, key message, brand identity, etc.

 

Here's who we are looking for

  • Experience in planning and managing product launch campaigns or in charge of marketing and growth

  • Experience in a tech company is a plus

  • Research skills: A crucial part of being a product marketing manager is gaining insight into customer needs and experiences. Analysis of data, surveys and customer interviews will be part of this mix and you need to be well acquainted with these techniques.

  • Collaborative skills: As a product marketing executive, you will have to collaborate with multiple teams including Sales, Tech, Product and senior executives. 

  • Communication skills: The ability to speak and write to a high standard is crucial. You will frequently have to present new products and write engaging copy, telling the ‘story’ of products, for various marketing channels.

 

Here’s what we offer

  • Salary: competitive, negotiable and salary review twice a year 

  • Yearly bonus: Attractive 13th month salary, performance-based bonus and stock options

  • Casual dress code and working time from 9 AM to 6 PM (Monday to Friday)

  • Supportive and feedback-driven start-up setting

  • Opportunities for professional training / sharing on jobs and skill

  • Annual personal health check, PVI Insurance for employees and families beside Medical Insurance 

  • Gift / cash bonus in Tet and holidays (Lunar New Year, Children’s Day, Mid-term festival…..)

  • Annual team building activity, Year End Party, monthly happy hour and birthday party…. 

  • Sport club and fund for gym, swimming, yoga….

  • Opportunities to work on anything you believe will help our mission

  • Chances to work with smart & value-driven colleagues from top tech firms in Vietnam (Uber, ZaloPay, Five9, VinID, Focal Labs,...)

 

We’d love to connect! Dash off an email at hello@nanofin.tech

 

At its heart, product launch formula is made up of sequences, stories and triggers.